Plan with the Content Calendar
Turn opportunities into a four-week publishing plan and adjust the schedule without losing manual decisions.
The Content Calendar turns research opportunities into a practical schedule. Automatic planning keeps the next four weeks filled according to the strategy you choose, while manual changes remain under your control.
Choose a planning strategy
The first plan uses three choices:
1. Goal
- Balanced growth: alternates SEO and GEO. This is the recommended default.
- Search traffic first: plans roughly two SEO articles for each GEO article.
- AI answers first: plans roughly two GEO articles for each SEO article.
2. Publishing pace
- Conservative: 3 articles per week.
- Moderate: 7 articles per week and the recommended default.
- Aggressive: 14 articles per week.
- Custom: choose a different weekly pace.
Choose a pace your team can review and publish consistently. A larger calendar is not automatically a better one.
3. Topic rotation
- Focused: work through up to three opportunities in one Topic before moving on. This is the recommended default.
- Broad coverage: take one opportunity from each Topic in every round.
- Highest priority: plan the highest-scoring opportunities first without rotating Topics.
Confirm the choices to build the four-week calendar. You can change the strategy later.
Adjust the schedule
- Drag a card to another date, including a date that already has content.
- Put more than one article on the same day when needed.
- Switch to List view for a compact schedule and direct date editing.
- Add an opportunity manually if it is not already scheduled.
- Open any card to review Article Details or continue to a generated article.
Automatic updates preserve articles you manually add or adjust. This lets you use the plan as a starting point without giving up editorial control.
Understand article status
- Not generated: the opportunity is planned, but no article exists yet.
- Generated: a draft is ready to review and edit.
- Published: the article has completed the publishing step.
If the calendar is empty, return to Opportunities, sync the latest research, and choose the opportunities you want to use.