Analytics and Google Search Console
See how your site performs in Google Search and turn the data into practical next steps.
Surpasso Analytics brings your Google Search Console data into the same workspace where you plan, create, and publish content. It helps you understand what is working, what needs attention, and where your next opportunity may be.
What you can see
Analytics is organized around four questions:
- Content impact: Are articles published with Surpasso getting indexed, impressions, and clicks?
- Search performance: How is your entire site performing for clicks, impressions, click-through rate, and average position?
- Search opportunities: Which pages show room to improve, signs of decline, growth, or overlap with another page?
- Search data: Which queries, pages, countries, and devices are producing those results?
This is more than a copy of the Google Search Console dashboard. Surpasso connects search results with the content you manage and organizes useful signals into a clearer list of opportunities.
How it works
- Connect Google Search Console with read-only access.
- Surpasso automatically matches the complete domain for your workspace.
- Your main reports are prepared in the background.
- Open Analytics to review content results, site-wide performance, and search opportunities.
You do not need to keep the page open while data is being prepared. Reports update automatically, and Refresh now is available when you want to request an update.
Before you start
You need a Google account that can access the complete Domain property for the workspace website in Google Search Console. A URL-prefix property alone is not enough for automatic matching.
Connect Google Search Console →
Use the numbers in context
Google Search data can tell you how pages appear and perform in search. It cannot, by itself, prove conversions, revenue, backlinks, or mentions in other AI products. Surpasso keeps these boundaries visible so the data remains useful without overstating what it means.